CHAPTER 14: EBUSINESS

 

E-BUSINESS

·         The Internet is a powerful channel that presents new opportunities for an organization to:

–      Touch customers

–      Enrich products and services with information

–      Reduce costs

·         How do e-commerce and e-business differ?

–      E-commerce – the buying and selling of goods and services over the Internet

–      E-business – the conducting of business on the Internet including, not only buying and selling, but also serving customers and collaborating with business partners

I want to share with you guys with a simple picture that show the industries using E-Business. Come take a look..

 

E-BUSINESS MODEL

·         E-business model – an approach to conducting electronic business on the Internet

                E-BUSINESS BENEFITS AND CHALLENGES

·         E-Business benefits include:

–      Highly accessible

–      Increased customer loyalty

–      Improved information content

–      Increased convenience

–      Increased global reach

–      Decreased cost

·         E-business challenges include:

–      Protecting consumers

–      Leveraging existing systems

–      Increasing liability

–      Providing security

–      Adhering to taxation rules

·         There are numerous advantages and limitations in e-business revenue models including:

–      Transaction fees

–      License fees

–      Subscription fees

–      Value-added fees

–      Advertising fees

MASHUPS

·         Web mashup - a Web site or Web application that uses content from more than one source to create a completely new service

–      Application programming interface (API) - a set of routines, protocols, and tools for building software applications

–      Mashup editor - WSYIWYGs (What You See Is What You Get) for mashups